A designer of chic outerwear and related fashion components, Elizabeth Roberts came to us to add depth and personality to her brand. Her designs combine her love of historical armor (she was formerly employed at the Metropolitan Museum), couture details and modern technology for women.
Our team created a platform that was based on history with a touch of fantasy to showcase her unique high-end collection.
A new logo and mark were created. Product packaging was redesigned. Fashion photography for use in sell-in materials, consumer image pieces and on a newly developed website added whimsical style and sophistication to this up and coming brand.